# \[Approved\] Key Opinion Leaders for Aurora Community | CIS Region
**URL:** https://forum.aurora.dev/t/approved-key-opinion-leaders-for-aurora-community-cis-region/1417
**Category:** Aurora Community proposals
**Tags:** community, proposals
**Created:** [October 18, 2022, 1:04pm UTC](https://forum.aurora.dev/t/approved-key-opinion-leaders-for-aurora-community-cis-region/1417 "2022-10-18T13:04:14Z")
**Posts on this page:** 3
**Page:** 1
### Author:  [@boy.ivan](https://forum.aurora.dev/u/boy.ivan)
#### Post date: [October 18, 2022, 1:04pm UTC](https://forum.aurora.dev/t/approved-key-opinion-leaders-for-aurora-community-cis-region/1417/1 "2022-10-18T13:04:14Z")
**Project** : Influencer Marketing Campaign for Aurora Community
**Region** : CIS region and Eastern Europe
**Number of Members** : 1
**Funding scheme:** Monthly.
Hi, there to everyone at Aurora Community!
My name is Ivan, and my area of expertise is [PR for Blockchain Projects](https://twitter.com/i16oy).
**Aurora** has already managed to win people’s hearts at the stage of rapid technological development. But, it is also natural for any product to constantly grow and strive to attract investments, attention, and users.
Since we’re already _340 days_ into the bear market, sooner or later, the bull market will come sooner or later.
Among the many other crypto marketing tools, a special place takes promotion through _opinion leaders_ - an established and proven method of promotion.
It helps:
- Increase brand awareness
- Connect with the audience on a deeper level
- Gain trust and establish authority
**Why consider promoting Aurora through opinion leaders now?**
Bear markets offer a great marketing opportunity for three main reasons:
- It is far more cost-effective
- There is far less noise to cut through
- It is an investment that yields outsized growth returns during the next bull run
_ **Given the above, I present to the community a proposal to promote Aurora through opinion leaders.** _
**How is the problem being solved?**
- Conduct Marketing Strategy
- Define the Audience
- Determine the Growth Metrics
- Shortlist the Influencers
- Set a budget and Management Strategy
- Collaborate with Influencers to develop effective content
- Monthly reports
#### Metrics to track results
**Resources to work with**
Website - aurora.dev
Avg. Visit Duration: 02:18.
85,000 Visits/Monthly (September stats.)
Bounce Rate ~ 50%
GEO Distribution
VN - 12%, IN - 11%, UA - 10%, US - 9%
Socials - @auroraisnear
93,800 Followers
33,7/100 Twitter Quality Score
ER - 0,06%
**Increase brand awareness**
- Impressions - number of times the post was displayed to your audience
- Engagements - likes, comments, shares, reactions
- Brand Mentions - tracking with a dedicated [tool](https://brandmentions.com/)
- Reviews - Independent reviews from the community (video, text)
**Boost engagement**
- Audience growth. (Website Visitors + Socials Followers)
- Retweets, shares, comments
- Post clicks - interactions
**Increase social media followers**
- Follower Growth Rate = New Followers / Starting Follower Count x 100%
**Site Traffic**
- New Users – Count the number of new users that come to your site for the first time
- Total Sessions – The total number of sessions logged on the site during the specified period
- Time on Site – The average amount of time people spend on your website. This assists you in determining your bounce rates
- Total Pageviews — This counts the number of pages seen during the specified period. In this manner, you can see where your users spend most of their time
- Referral Visits – This allows us to see which of our influencers are sending traffic to the site
**We have carefully selected and respected opinion leaders to help us achieve our goals and success metrics**
Why do we recommend these Influencers?
- Distinguished and reputable media resources
- A balanced and competent presentation of information
- Engaging yet the educational presentation of content
- Representatives of CIS market - the fourth largest crypto market
**DOUBLE TOP**
[Telegram](https://t.me/doubletop) - 70,000 Subscribers, AV 10,000+ Impressions Per Post;
[YouTube](https://www.youtube.com/c/DOUBLETOP_IO) - 63,000 Subscribers, AV 10,000+ Views Per Episode;
**Incrypted**
[Telegram](https://t.me/incrypted) - 110,000 Subscribers, AV 15,000+ Impressions Per Post;
[YouTube](https://www.youtube.com/c/Incryptednet) - 117,000 Subscribers, AV 5,000+ Views Per Episode;
**Crypton**
[Telegram](https://t.me/crypton_off) - 25,000 Subscribers, AV 6,000+ Impressions Per Post;
[VK](https://vk.com/off_crypton) - 31,000 Subscribers, AV 1600+ Impressions Per Post;
[YouTube](https://www.youtube.com/c/CryptonAcademy/) - 82,000 Subscribers, AV 5,000+ Views Per Episode;
**Moni Talks**
[Telegram](https://t.me/moni_talks_ru) - 23,000 Subscribers, AV 3500+ Impressions Per Post;
[YouTube](https://www.youtube.com/c/MoniTalksXyz/featured) - 6,500 Subscribers, AV 1000+ Views Per Episode;
_Given the above, I offer my services to the community on the:_
- Develop and execute influencer marketing strategies
- Build relationships with prominent influencers and thought leaders
- Develop content ideas and write and curate content
**FUNDING REQUEST**
For this, we are requesting the following funding: 10.000 USD for a month
**Payout: i16oy.near**
**Owner: Ivan**
---
### Author:  [@ell](https://forum.aurora.dev/u/ell)
#### Post date: [October 19, 2022, 1:06am UTC](https://forum.aurora.dev/t/approved-key-opinion-leaders-for-aurora-community-cis-region/1417/2 "2022-10-19T01:06:47Z")
> [@boy.ivan](#):
>
> **FUNDING REQUEST**
>
> For this, we are requesting the following funding: 10.000 USD for a month
>
> **Payout: i16oy.near**
> **Owner: Ivan**
Happy to approve.
---
### Author:  [@Alex\_J](https://forum.aurora.dev/u/Alex_J)
#### Post date: [October 21, 2022, 3:40pm UTC](https://forum.aurora.dev/t/approved-key-opinion-leaders-for-aurora-community-cis-region/1417/3 "2022-10-21T15:40:18Z")
Proposal is approved