Hello, my name is Yana, and I am a member of a group of former NEAR protocol marketing contractors “Degens” and other marketing specialists seeking to raise awareness of the Aurora ecosystem on social media. We have experience promoting NEAR and Aurora DApps and we were routinely acknowledged as the top influencers in the aforementioned NEAR guild. During our time at NEAR we helped grow the ecosystem, and while our grant was active, the price of NEAR increase from 2 usd to 20 usd.
Our proposal for increasing awareness of Aurora and its ecosystem includes:
50k Twitter impressions per month
500 Additional tweets from multiple accounts per month
8 Infographics per month
4 Brief introductory videos highlighting projects on Aurora per month
4 Medium articles covering Aurora DApps per month
100 4chan organic comments
100 Reddit organic comments
100 Bitcoin talk organic comments
75 YouTube organic comments
We kindly request $7000 usd in Aurora per month for our services and will in turn supply a living spreadsheet documenting our work in progress for clear accountability and audits. This spreadsheet will also include a link to our Twitter analytics page to track impressions, tweets, retweets, followers and comments. We believe that this is a fair quote considering the market rate for similar work. The funds will be divided between five team members specializing in different aspects of promotion and media creation:
*Yana has been working in crypto since 2019 as a community leader and in marketing roles including working for the NEAR protocol Degens. She fled Ukraine in December 2021, just before the war started, and now resides in the US. She is multilingual and talented graphic designer and marketer who holds several college degrees. Her responsibilities will include Twitter (https://twitter.com/BossCrypt) “4070 followers” infographics, and videos. Yana will be coordinating with other team members to highlight and boost projects on Twitter as well as reviewing and approving infographic and video content.
*Casey is an early crypto investor, a US resident, and a native English speaker who has been working in crypto since 2018 in several community leader and marketing roles for projects such as AlohaDeFi and NEAR protocol Degens. He is responsible for Medium articles (Casey Blanche – Medium), and specializes in unconventional growth hacking on platforms such as 4chan, Reddit (https://www.reddit.com/user/DeFi_Guru), and Bitcointalk (RussiaUkraineTranslation). Additionally he will be maintaining records to ensure team members are meeting their obligations to the grant.
*Kseniia is a Ukrainian refugee residing in Turkey who specializes in Turkish/English/Russian technical translation and viral marketing with a history of doing contract marketing and graphic design work for various crypto projects, including Candle Chain, and creating her own music NFT art. Her responsibilities will be Twitter (https://twitter.com/ksen0203) “361 followers”, infographics and Youtube comments (https://youtube.com/channel/UCt0Dmhz0PghBMCPCqCbWtzw)
*Anna is a crypto enthusiast and English school teacher living in Russian occupied Kherson Ukraine. She will be assisting with Twitter content creation and responsible for content review. (https://twitter.com/popitsimple) “36 followers”.
*Miracle (Aurora Forum member for_the_church) is a NEAR Stars Guild contractor from Nigeria with a history of making high quality video content for NEAR projects. He will be responsible for producing some of our video content. Examples- https://twitter.com/NearStarsGuild/status/1547220788104908801 https://twitter.com/NearStarsGuild/status/1536365450392702983
As stated, similar viral promotion methods worked exceptionally well compared to the inorganic bot shilling commonly seen on social media. Our organic and engaging marketing methods help to not only to raise investor awareness, but also to increase the number of users and therefore TVL, which in turn attracts developers. Our marketing plan is to promote Aurora as being superior to competing L2s and sidechains in a way that is non-confrontational and exciting; we also want to ensure that DApps on Aurora do well, so we plan will focus our efforts on highlighting each DApp, whether it be GameFi, DeFi or NFT projects etc. on social media. We feel that not enough is being done in the ecosystem to promote and support DApps running on top of Aurora and we believe that we can make a significant improvement in adoption of the protocol, and our work history proves this.
We welcome any feedback regarding our proposal and await instructions on how to progress.
NEAR payment address: Yana.NEAR
