Hey happy people of Aurora,
I am Edgar, mostly active on NEAR Stars Guild https://twitter.com/nearstarsguild and want to drop few our team members here to create Aurora Stars.
I see that influencers make great impact not only for PR of certain product, but if well planned also can be used as good marketing tool, besides bringing in brand awareness abou Aurora drop tons of comments and mentions as contextual advertising.
So whats the problem?
Stay informative by talking about updates on Aurora and cool features that it brings, and for another part bring fresh blood to Aurora network.
Currently I feel that Aurora lacks of people, some will be brought from NEAR (for sure) tho I want to gain them from overseas. Devs became critical and each project lacks for them, admins and organisers are always fun to have, creative people like marketers, writers, video producers and designers still create huge value.
How to solve it?
The priority for this proposal is to solve new people onboarding for the community. Main message from influencers and comment posting is to make crypto enthusiasts aware that Aurora can bring them opportunities to join guilds as professionals or create their own as leaders.
Form here Submit your Aurora project to be advertised by Aurora Stars ⭐ guild we got 3 projects already submitted - Bluebit, Aurigami and Picipo.
Still active and you can submit your Aurora project to be advertised. Those are established projects, so maybe if Aurora wants to concentrate on fresh ones, can suggest any from Aurora Category - AwesomeNEAR so from influencers side half of video can be an intro to Dapp and another half updates about Aurora, same thing with contextual advertising pack to be diversified in proportions, or whole info brought about Aurora with advertising local guilds to be joined.
To make flood of ongoing people we will use youtubers at first explaining what is Aurora, giving a look on it, additionally explain topics (for this month) Aurora Plus, https://aurorascan.dev and Rainbow Bridge and add this as main newsflow to influencers.
Youtubers we picked up that will distribute such hype:
In total youtuber has 84K subscribers, first video posted four years ago, in total has more than 1100 videos with average view count of 30k views, but due last YT algo changes last videos get arount 30k views. Good discount price of 400 USD.
Ellio Trades Crypto
In total youtuber has 584K subscribers, first video posted 4 years ago, in total has 979 videos with average view count of 45k views for 1200 USD. He is one of the majors to get +50k views!
Crypto Crew University
In total youtuber has 275K subscribers, first video posted 4 years ago, in total has 545 videos with average view count of +40k views asking for and AMA session a dirty cehap 1000 USD.
All of them are English, so let’s concentrate on main language for now.
So for youtubers will be asked 2600 USD with calculated 120k views.
Additional things to do to cover informative part for Aurora.
Designs like infographics and one pagers about Aurora and its Dapps.
Freshly created Aurora Stars twitter to reach at least 300 followers by October.
3 held AMA sessions about Aurora, will think about guests to catch up.
3 informative short videos about Aurora Plus, Aurora Scan and Theauroracommunity.io with voiceovers.
About contextual advertising plan from @AuroraMaxi1
20k Twitter impressions per month
200 Additional tweets from multiple accounts per month
4 Medium articles covering Aurora DApps per month
50 4chan organic comments
50 Reddit organic comments
50 Bitcoin talk organic comments
30 YouTube organic comments
This is a major boost for Aurora awareness. Maxi submitted a proposal a month ago,
Aurora Stars wants to team up, so if your into contextual advertising, article writing or willing to bring any other publicity about Aurora, catch me up on TG @Zhunda and we will bring up more strength to publicity.
Who from our team will do what?
Myself Edgar – Tight contact with influencers, contest creation on forum and validating submissions, speaking out 3 AMAs about Aurora Plus, Aurora Scan and Theauroracommunity.io and leading newly created Aurora Stars Guild. For whole work 1500 USD asking.
Yana @Birdybird - Twitter account management for month, 4 infographic designs about Aurora, 4 inforgraph designs including “onepagers” about Aurora Dapps and holding 3 AMAs with me. For such an amount of work 1500 USD are below average.
Miracle @for_the_church for_the_church – will create 3 fancy videos to be shared trought community about Aurora Plus, Aurora Scan and Theauroracommunity.io Here is his past sample, bluebit - YouTube music will be covered with voiceover instead. 150 USD per video like these is charming.
Maxi @auroamaxi1 taking care of contextual advertising pack mentioned above with worth of his work of 3000 USD.
Lets go with the contest of giveaway of 500 USD in Aurora.
Rules of contest:
- Subscribe to Aurora’s social media channels (telegram, YT, discord…)
- Subscribe to Aurora’s community channels (will harvest most important channels so they can get extra points).
- Referrals to competition would be cool.
- Register on Aurora forum
- Submit your video about Aurora (dope)
- Submit your article about Aurora (double dope)
- Join Aurora Plus (adress for givaways to be shared and good platform to practice more on Auora).
- Any additonal tasks you would like to add?
All these will be promoted by youtubers (some even asked to make similar competition).
Basic subscriptopion costs 97 USD. Ill try to get it from past partners, if lucky, will use same 97 USD (100 rounded) to increase bounty of a givaway.
So to cover things up budget will look like this.
Youtubers - 2600 USD
Guild administration and design – 3000 USD
Miracles promo videos - 450 USD
Maxies contextual advertising – 3000 USD
Gleam.io contest and subscription - 500 + 100 USD
TOTAL: 9650 USD
Target NEAR wallet : starsguild.near
Wallet owner: Edgars Zunda
@ell @Alex_J let us know how you see this proposal? Community do you see that at the moment we should drop all energy on advertising Aurora as brand or sharing this proposal with 3 projects (Bluebit, Aurigami and Picipo) or you want to suggest any that are on fresh start and would need assistance in marketing?